To celebrate and promote League Of Legends new Netflix series “ARCANE” I lead the efforts from the MENA team in one of Riot’s biggest takeovers to date, The Burj Khalifa takeover. Players were super excited and hyped around this big milestone both regionally and globally. 

Role: Project Lead - MENA. 

Creative Agency: We Are Collider 

Stills: 


ANAS ALHAKIM. DUBAI. UAE. 2021